You have got a website live. However, how would people know about it? There comes the play of Search Engine Optimization, shortly known as SEO.
SEO, when properly done on your website, helps to make you visible when your ideal customer searches the web what they are looking for.
However, social media is becoming the neo-marketing platform. It can do wonders for you if you leverage it properly. Social Media Marketing ranges from growing your Instagram account to showing ads to people from a particular region having a specific interest.
If you leverage digital marketing well, you can display your products and services to a larger and targeted audience.